http://www.sonnygill.com Social Media News, Thoughts and Everything In Between Wed, 19 Nov 2008 15:15:21 +0000 http://backend.userland.com/rss092 en Community Manager. It's a role that has evolved into a must-have position for any company wanting to connect on a deeper level and communicate directly with their consumers. With today's new media technologies, it's the perfect way to find brand advocates, solve customer issues and ultimately, build meaningful relationships. There ... http://www.sonnygill.com/what-makes-a-great-community-manager I've always been a giddy child on Christmas Eve. Sitting there, staring at all the gifts, waiting 'til my mom said it's ok to open just one (although, most of us can vouch for taking a peek at more than one). Well, the time has come to unveil a gift ... http://www.sonnygill.com/unwrapping-a-gift-for-you As I sit here, watching the opening night of the 2009 NBA season (WOO!), I couldn't help but get the thinking. Well, it started before tonight's game with the Cleveland Cavs & Boston Celtics. The NBA held the championship ring ceremony tonight for the Boston Celtics. For those who don't ... http://www.sonnygill.com/becoming-a-champion The first part of this short series related to one of the takeaways I had from the MarketingProfs Digital Mixer, people and the deep connections I made with many folks at the conference last week. The second takeaway that I'll be touching on is passion. Gary Vaynerchuk is as passionate as ... http://www.sonnygill.com/people-and-passion-part-2 A couple weeks ago, I wrote on how to pre-tackle conferences and specifically related it to the MarketingProfs Digital Mixer that took place this past week. All I can say is - WOW. The event, people and venue were simply amazing. I expected a great event in Scottsdale as MarketingProfs ... http://www.sonnygill.com/people-and-passion-part-1 Communities coming together to unite for/against a cause has always been prevalent in society. We've seen it for the O.J. Simpson case, the Elián González custody battle and the Terri Schiavo case. Those are pretty mainstream examples, but the common theme is people banding together for what they feel strongly ... http://www.sonnygill.com/community-for-a-cause The other week, Chris Brogan had a couple of insightful (when are they not) and timely posts regarding conference etiquette, how to get the most out of them and how to overcome your shyness. For most that know me IRL, I'm a pretty outgoing, sometimes crazy/random, person. I like interacting ... http://www.sonnygill.com/how-to-pre-tackle-conferences To be honest, I've never really been much of a political person but I've always been for voting and making your voice count. In what seems like the biggest election that most can remember, celebrities are making their voice count through campaign songs, commercials and videos. They're utilizing their community ... http://www.sonnygill.com/voting-gone-viral About two months ago, a Twitter bud linked an article from EcoGeek that talked about a big issue they had with Intel and how their logo was stolen. Apparently, Intel PR released some material about one of their products that utilized a cool eco-style power button. Well, this nifty image ... http://www.sonnygill.com/intel-pushing-their-weight-around Late last month, Mitch Joel of Twist Image, a marketing agency north of the border, posted a fun and educational social media writing project. The project is simple and asks the community this question: What are your best practices for Social Media Marketing? I thought about the question for a bit, as ... http://www.sonnygill.com/my-best-practice-conversation