Southwest Air & Kevin: Social Responsibility15Feb10

By now, most the social web and even mainstream media have read the story about Southwest Airlines and filmmaker Kevin Smith, removing him from a flight because he was ‘too fat’ and a safety concern. Let me state this from the get go, I realize that SWA was in the wrong with their actions and don’t agree with what they did.

I was glad though to see that Southwest responded quickly and even more than once (whether to people’s liking or not) – but I want to tackle an even deeper issue than that: (more…)

Why Nonconformity Rocks24Jul09

Because following the crowd isn’t as fun.

Because following guidelines doesn’t always get you noticed.

Because letting your passion and personality ride you through gets people talking.

Because change is a good thing and it challenges people and their thinking.

Because being yourself will always be far better than trying to be someone else.

And because not conforming gives you great memories like this:

I found this video yesterday (thanks to @KatiRyan) when it was only at a few thousand views and it’s now blown up past 1mm (update: a day later and it’s now close to 5mm – wow). I’ve admittedly added to a few dozen of those views, but there’s something to it (minus the overall awesomeness of what this couple orchestrated at their wedding) that gets me excited and pumped about what is possible.

How can you step outside of the box today and challenge the world of conformity?

Enjoy your Friday!

Exceptions in Customer Service?08Jul09

This morning’s brand brouhaha, if you haven’t seen it already, revolves around United Airlines and a musician’s scorn. The full story resides on Dave Carroll’s site but the gist is that United Airlines damaged his $3,500 guitar, as luggage handlers tossed it around. Nine months past and numerous phone calls and emails later, there was no resolution and Dave’s claim for his guitar was denied. What takes the cake though is Dave’s response. He’s a musician and it was only right for him to write a song about it but better yet, create a music video:

(more…)

‘Sirius’-ly Off The Mark27Jun09

I normally don’t talk about apps and other toys that we all play with on a daily basis, but I couldn’t resist not talking about Sirius XM’s recently released iPhone app. The anticipated release of their app has certainly dissipated as iPhoners and subscribers are realizing that though it’s a free app, there is an additional $3/month fee to access their ‘premium’ online radio content.

Wait, what?

For those, like myself, who already subscribe to their service, we’re scratching our heads as to why Sirius XM is actually making customers who want to use the iPhone app pay an additional fee on top of their monthly costs. In my eyes, they totally missed the mark – not only with their pricing strategy but also in respect to their customers. Don’t take my word for it, take a look at the 2-stars given by 35,752 ratings and some of the 3,936 customer reviews: (more…)